Tools to Help You Find Out How Much Traffic a Website Gets


Do you want to discover how much traffic (or page views) other websites in your niche receive in order to do a competitive analysis? While it is difficult for third parties to accurately measure website traffic, there are several traffic estimating services that can provide rough estimates.  a better understanding of a website's popularity. Here's a rundown:

1. Similar Web: Initially designed as a tool for locating comparable websites, it now provides a variety of statistics, including traffic analysis, in a straightforward user interface. Over time, you learn more about a site's traffic, including the countries that are sending the most visitors, the search terms that are generating organic referrals, the average user session length, and other information. For preservation, PDF versions of the traffic reports are available for download.

2. SEM Rush - This tool provides a wealth of information on search (organic) traffic for any website. Enter the website URL and you'll see how the site has performed in organic search over time. The data can be sorted by nation, and you can see which sites are providing traffic as well as which phrases are bringing in the most visits. Another notable tool in this area is Open Site Explorer.

3. Alexa - Enter the URL of the website, and Alexa will provide a rating based on the number of unique visitors and page views. The rank is calculated not just by a site's traffic, but also by the traffic of all other sites recorded by Alexa. Despite the fact that webmasters are sometimes wary of Alexa rankings, they are nonetheless a solid predictor of a website's popularity over time.

Google AdWords can help you find website traffic.

Google Ad Planner and Google Trends for Websites were formerly the go-to tools for forecasting a site's traffic, however, they have since been phased out. However, Google AdWords can still be used to get a good idea of a site's traffic and demographics. Here's how it's done. Sign in to Google Adwords using your Google Account. This tool does not need you to be an AdWords advertiser.

Next, enter the site's domain into the search box, select your country as the Campaign targeting (or remove geographic targeting to see global traffic), and click "Get Placement Ideas." Google will now offer you the average weekly impressions for that domain, and multiplying that figure by four gives you a decent indication of the site's monthly traffic (hits).

Watch This Video to Know More About Tools to Help You Find Out How Much Traffic a Website Gets


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